MANCHESTER UNITED and Chelsea transfer target Leon Bailey is the latest sports ambassador for online clothing giants boohooMAN.
The 22-year-old Jamaican forward, who has earned rave reviews for Bayer Leverkusen in the Bundesliga, has followed in the footsteps of Spurs hero Dele Alli, who also released a clothing line with the fashion label.
Bailey said: ‘‘It’s an honour to be an ambassador for boohooMAN.
“I’m enthused about the product, creativity and dynamism of the brand. It exudes individuality, flare and panache.
“I believe that I will be very happy promoting a company with these attributes and foresee so many people enjoying what they are wearing and feeling good about themselves.
“This makes me happy as I like to bring joy to others.’’
‘LEON IS A HUGELY INFLUENTIAL PERSON’
He said: ‘‘We’re constantly looking for innovative ways to drive the brand further and expand into different cultural sectors and we’re continuously searching to work with influential exciting people, this is exactly what Leon offers.
“Leon is a hugely influential person with an immense amount of talent and a keen eye for style – we’re extremely excited to be working with him.
“It signifies a step forward for the brand as we’re operating within a new territory with fresh and exciting people.”
The collection itself sees a wide variety of denim paired together for trendy new looks this season.
Styles include double denim, both plain and patterned, as well as distressed, ripped and painted detailing on an expansive range that would suit any Premier League footballer.
The collection also sees boohooMAN introduce a new range of fits and style variations to appeal to men of all shapes and sizes.
The denim capsule will be available on www.boohooman.com from Wednesday 29th January.